Senior Analyst, Marketing Analytics & Insights (Remote)

Who you are

You have 5+ years of experience in marketing analytics, where you've developed a strong understanding of digital marketing performance across various channels. Your analytical skills allow you to identify trends and uncover opportunities for growth, making you a key player in shaping marketing strategies. You are comfortable working with data and have experience using tools like Google Analytics and SQL to derive insights that drive decision-making. You thrive in a collaborative environment, partnering with sales, product, and finance teams to ensure marketing efforts align with overall business goals. You are detail-oriented and have a knack for translating complex data into actionable recommendations that enhance marketing performance.

Desirable

Experience with A/B testing and performance marketing is a plus, as is familiarity with marketing automation tools. You understand the importance of data-driven decision-making and are eager to contribute to a culture of continuous improvement within the marketing team. Your ability to communicate insights effectively to stakeholders at all levels will be crucial in this role.

What you'll do

In this role, you will own the reporting and insights function for the Marketing Operations team, analyzing digital marketing performance across multiple channels. You will be responsible for developing and maintaining dashboards that track key performance indicators, providing regular updates to the marketing team and leadership. Your insights will help inform marketing strategies and optimize campaigns to drive user acquisition and engagement. You will collaborate closely with cross-functional teams to ensure alignment on marketing initiatives and share findings that can influence product development and sales strategies. You will also conduct deep-dive analyses to assess the effectiveness of marketing campaigns and identify areas for improvement, ensuring that the marketing team is always iterating and enhancing its approach.

What we offer

At Justworks, you will enjoy a welcoming and casual environment with great benefits and wellness program offerings. We value our employees and are committed to fostering a supportive and inclusive workplace. You will have the opportunity to interact with and learn from leaders in the startup community, contributing to meaningful projects that help businesses thrive. We encourage you to apply even if your experience doesn't match every requirement, as we believe in the potential of our team members to grow and succeed together.