Accelerating brand growth through strategic marketing
Darkroom is a growth marketing agency headquartered in Los Angeles, California, specializing in launching brands and accelerating their market presence. With a focus on Brand & Identity, Digital Products, Creative Production, and Growth Marketing, Darkroom has successfully partnered with various cli...
Darkroom offers competitive salaries, equity options, flexible remote work policies, and generous PTO to support work-life balance....
Darkroom fosters a culture of collaboration and creativity, encouraging team members to contribute ideas and take ownership of projects. The interdisc...
Darkroom • Lisbon
Darkroom is seeking a Senior Retention Marketing Manager to lead CRM strategies and enhance customer engagement. This role requires a blend of creativity and technical expertise in retention marketing.
You are a seasoned CRM strategist with a strong background in retention marketing, bringing at least 5 years of experience in the field. Your expertise lies in developing and executing effective customer retention strategies that drive engagement and loyalty. You possess a blend of creativity and analytical skills, allowing you to craft compelling marketing campaigns while also measuring their impact through data-driven insights. You are comfortable working with cross-functional teams, collaborating with product, design, and analytics to create a seamless customer experience. You have a deep understanding of customer behavior and are adept at using CRM tools to segment audiences and personalize communications. You are passionate about leveraging technology to enhance marketing efforts and improve customer satisfaction.
Experience with AI-driven marketing tools or platforms is a plus, as is familiarity with e-commerce and digital marketing trends. You are proactive in staying updated on industry best practices and emerging technologies that can enhance retention strategies. A background in performance marketing or data analytics would also be beneficial, as it complements your retention marketing expertise.
In this role, you will lead the development and implementation of retention marketing strategies that drive customer engagement and loyalty. You will analyze customer data to identify trends and insights, using this information to inform your marketing campaigns. You will collaborate closely with the product and design teams to ensure that customer touchpoints are optimized for retention. You will also be responsible for managing and mentoring a team of marketing professionals, fostering a culture of creativity and innovation. Your role will involve setting key performance indicators (KPIs) for retention efforts and regularly reporting on progress to stakeholders. You will experiment with different marketing channels and tactics to find the most effective ways to engage customers and reduce churn. Additionally, you will work on enhancing the customer journey by implementing feedback loops and continuous improvement processes.
At Darkroom, you will be part of a dynamic and innovative team that is redefining the marketing landscape. We offer a competitive salary and benefits package, along with opportunities for professional growth and development. You will have the chance to work with cutting-edge technology and be at the forefront of marketing innovation. Our company culture values collaboration, creativity, and a commitment to excellence, providing you with a supportive environment to thrive in your career. Join us in shaping the future of marketing and making a significant impact on our clients' success.
Apply now or save it for later. Get alerts for similar jobs at Darkroom.
