Head of Product Content Marketing

Who you are

You have a strong background in content marketing, particularly in the B2B space, with a focus on creating engaging and visually appealing content. Your experience includes crafting high-impact copy and managing multimedia projects, demonstrating your ability to produce content that resonates with modern audiences. You understand the nuances of how B2B buyers consume content today, moving beyond traditional formats to embrace social-first strategies. You are a collaborative team player, eager to work closely with design, product marketing, and sales teams to create high-quality assets that support go-to-market efforts. You are creative and innovative, always looking for new ways to tell compelling stories that highlight the value of data and AI in enhancing user experiences.

Desirable

Experience in managing video production projects and a strong understanding of digital marketing channels will set you apart. Familiarity with analytics tools to measure content performance and optimize strategies based on data insights is a plus. A passion for technology and a keen interest in how it shapes user journeys will help you thrive in this role.

What you'll do

As the Head of Product Content Marketing at LogRocket, you will lead the creation of compelling narratives that showcase the impact of our products on customer experiences. You will oversee the production of high-quality content across various formats, including video and social media, ensuring that our messaging aligns with the needs of modern B2B buyers. Collaborating with cross-functional teams, you will develop content strategies that support our go-to-market initiatives and drive user engagement. Your role will involve hands-on content creation, where you will write impactful copy and manage multimedia projects from conception to execution. You will also analyze content performance metrics to refine our strategies and ensure that we are effectively reaching our target audience. Your leadership will guide the content marketing team in producing innovative and engaging materials that highlight the value of LogRocket and its Galileo AI product assistant.

What we offer

At LogRocket, we provide a dynamic work environment where creativity and innovation are encouraged. You will have the opportunity to work with a talented team dedicated to transforming the way enterprises understand their user journeys. We offer competitive compensation and benefits, along with opportunities for professional growth and development. Join us in our mission to enhance digital experiences through data and AI, and be part of a company that values your contributions and ideas.