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Google • Reston, VA, USA
Google is seeking a Marketing Manager for Government Content to develop and manage content strategies for public sector audiences. You'll leverage skills in content marketing, cloud computing, and AI to create compelling narratives. This role requires 6 years of experience in content or product marketing.
You have a Bachelor's degree or equivalent practical experience and at least 6 years of experience in content marketing, product marketing, or a related field. Your background includes managing cross-functional projects and creating content strategies tailored for enterprise technology or public sector audiences, including federal, state, and local government. You excel in content creation, editing, and storytelling across various formats such as blogs, whitepapers, video scripts, and keynotes. Your experience also includes developing content that effectively positions the value of cloud technologies in addressing public sector IT challenges and mission outcomes. You are familiar with cloud computing, AI, and security technologies, and you have the ability to translate complex technical capabilities into compelling, mission-focused narratives. You have worked with custom AI agents, content management systems (CMS), marketing automation platforms, and are knowledgeable in SEO and AIO best practices. As an early adopter of generative AI best practices, you understand how to leverage these technologies in your marketing efforts.
In this role, you will lead the development and management of content strategies that resonate with public sector audiences. You will collaborate with cross-functional teams, including Sales, Product, and Engineering, to ensure that content assets support public sector marketing campaigns and key vertical events. You will partner with Field, Campaign, and Social Media Marketing Managers to promote assets across relevant channels, tracking and analyzing the performance metrics of all content assets. Your responsibilities will include creating high-quality content that aligns with the needs of government clients and effectively communicates the benefits of Google Cloud solutions. You will also manage external agencies to deliver these assets on time, ensuring that all content meets the high standards expected by Google. Your role will be pivotal in shaping the narrative around Google Cloud's offerings in the public sector, helping to drive user engagement and support the overall marketing strategy.
At Google, you will be part of a dynamic team that values innovation and collaboration. We offer competitive compensation and benefits, including opportunities for professional development and growth within the company. You will have the chance to work on impactful projects that shape the future of technology in the public sector. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.
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