Content Marketing Lead, Bridge

Who you are

You have a strong background in content marketing, with a proven track record of developing and executing successful marketing strategies that resonate with diverse audiences. Your experience spans across fintech and crypto, allowing you to craft narratives that engage and educate. You are comfortable managing the full content lifecycle, from ideation to execution, and have a hands-on approach to daily publishing. Your proficiency with analytics tools enables you to measure the impact of your content and adjust strategies accordingly. You thrive in collaborative environments, working cross-functionally with teams to ensure alignment and maximize reach. Your deep curiosity about the future of financial technology drives your passion for creating content that informs and inspires.

Desirable

Experience in managing agency or partner relationships is a plus, as is a background in social media management. You are familiar with various social media platforms and understand how to leverage them for brand awareness and engagement. A keen interest in the evolving landscape of stablecoins and digital payments will help you stay ahead in this fast-paced industry.

What you'll do

As the Content Marketing Lead at Bridge, you will shape the stories that define our brand and engage our audiences. You will be responsible for developing a comprehensive content strategy that aligns with our business goals and resonates with our target market. Your role will involve crafting compelling narratives that highlight the benefits of our payments platform and the innovative use of stablecoins. You will oversee the production and distribution of content across various channels, with a strong focus on social media. Your analytical skills will be crucial in measuring the effectiveness of your campaigns and making data-driven decisions to optimize performance. You will collaborate closely with cross-functional teams, including product, engineering, and design, to ensure that our messaging is consistent and impactful. Additionally, you will manage relationships with external partners and agencies to enhance our content reach and effectiveness.

What we offer

At Bridge, you will be part of a small, dynamic team that is dedicated to transforming the future of financial infrastructure. We offer a collaborative work environment where your ideas and contributions are valued. You will have the opportunity to work with industry leaders who have a wealth of experience in building financial technology. We believe in fostering a culture of innovation and continuous learning, providing you with the resources and support to grow in your role. Competitive compensation and benefits will be provided, reflecting the value you bring to our team.