Head of Demand Generation & Growth

Who you are

You are a seasoned marketing leader with a proven track record in demand generation and growth strategies. With over 5 years of experience in building and scaling marketing engines, you understand how to convert awareness into qualified leads and revenue. You thrive in fast-paced environments and are comfortable navigating ambiguity while pushing for excellence. Your data-driven mindset allows you to make informed decisions that drive results, and you are adept at collaborating with cross-functional teams to achieve shared goals.

You possess strong leadership skills and have experience managing teams to deliver high-impact marketing initiatives. You are passionate about leveraging technology and innovative strategies to enhance marketing effectiveness. Your ability to analyze market trends and customer insights enables you to craft compelling marketing messages that resonate with target audiences. You are committed to continuous learning and growth, both personally and professionally, and you encourage your team to do the same.

Desirable

Experience in AI-driven marketing or technology sectors is a plus. Familiarity with marketing automation tools and analytics platforms will help you excel in this role. You have a knack for storytelling and can effectively communicate the value of complex products to diverse audiences.

What you'll do

As the Head of Demand Generation & Growth at Harvey, you will be responsible for developing and executing a comprehensive marketing strategy that drives user acquisition and engagement. You will lead the demand generation team, overseeing the creation and implementation of campaigns that convert leads into customers. Your role will involve analyzing data to optimize marketing performance and ensure alignment with business objectives.

You will collaborate closely with product, sales, and customer success teams to ensure a cohesive approach to market entry and customer engagement. Your insights will guide the development of marketing materials and content that effectively communicate the benefits of Harvey's innovative AI products for legal professionals. You will also be responsible for managing the marketing budget and ensuring that resources are allocated effectively to maximize ROI.

In this role, you will have the opportunity to shape the future of marketing at Harvey, driving initiatives that position the company as a leader in the legal tech space. You will mentor and develop your team, fostering a culture of creativity and accountability. Your leadership will be crucial in navigating the challenges of a rapidly evolving market and ensuring that Harvey continues to meet the needs of its customers.

What we offer

At Harvey, you will be part of a dynamic and ambitious team that is committed to transforming the future of professional services. We offer a competitive salary and benefits package, along with opportunities for professional development and growth. You will work in a collaborative environment where your contributions are valued and recognized. Join us in shaping the future of work and making a meaningful impact in the legal industry.