Data Analyst - Email Marketing

Who you are

You are a curious and analytical individual with foundational experience in digital marketing. You have a strong desire to deepen your skills in data analysis, campaign optimization, and audience segmentation. You are comfortable tracking and reporting on email campaign performance metrics such as open rates, click-through rates, and conversions. You are familiar with customer lifecycle marketing or CRM systems, which will aid you in your role.

What you'll do

In this role, you will support QuinStreet's growing email marketing program by monitoring performance and uncovering insights that contribute to the success of email campaigns. You will assist in building and maintaining email formatting, ensuring that campaigns are visually appealing and effective. Your analytical skills will be crucial as you track and report on key performance indicators, helping the team understand what works and what needs improvement. You will collaborate with other team members to optimize campaigns based on data-driven insights, ensuring that marketing efforts are aligned with business goals. You will also have the opportunity to learn more about audience segmentation and how to tailor campaigns to specific customer groups, enhancing overall engagement and conversion rates.

What we offer

QuinStreet offers a dynamic work environment where you can grow your skills and contribute to impactful marketing initiatives. You will be part of a team that values performance marketing and the advantages of technology in driving results. The company promotes a culture of learning and development, encouraging you to apply even if your experience doesn't match every requirement. You will have the chance to work with industry-leading segmentation and AI-driven matching technologies, gaining valuable experience in the digital marketing landscape.