Communications Senior Director

Who you are

You are a visionary leader with extensive experience in communications, particularly in a global context. With a strong background in social media strategy, you understand how to engage diverse audiences, including B2B clients, B2C end users, and B2P partners. You thrive in collaborative environments and are passionate about workplace wellness, aligning with Gympass's mission to revolutionize employee wellbeing. Your creativity shines through in your ability to craft compelling narratives that resonate across platforms.

You have a proven track record of managing teams and driving impactful communication strategies. Your experience includes developing regionally relevant playbooks and pioneering influencer and ambassador strategies. You are comfortable being in front of the camera and have a knack for capturing moments that engage and inspire. You are not just a strategist but also a creator at heart, eager to shape how the world experiences the Wellhub brand.

Desirable

Experience in the wellness or health industry is a plus, as is familiarity with digital marketing tools and analytics. You are adaptable and can pivot strategies based on audience feedback and engagement metrics. A background in managing high-visibility projects will set you apart, as will your ability to work effectively in a hybrid team environment.

What you'll do

In this role, you will define and lead Gympass's global communications strategy, focusing on social media engagement and brand visibility. You will architect a cohesive presence across various platforms, ensuring that messaging aligns with the company's mission and values. Collaborating closely with the marketing team, you will develop strategies that resonate with both clients and end users, enhancing the overall brand experience.

You will manage a global team, fostering a culture of creativity and collaboration. Your responsibilities will include creating and implementing communication plans that drive user engagement and brand loyalty. You will also be responsible for monitoring and analyzing the effectiveness of communication strategies, using insights to refine and improve future initiatives.

As a key player in the marketing team, you will work alongside other leaders to ensure that Gympass's mission of promoting workplace wellness is effectively communicated to all stakeholders. You will have the opportunity to shape the narrative around employee wellbeing, making a real impact on how companies approach wellness in the workplace.

What we offer

Gympass offers a dynamic work environment where your contributions will directly influence the company's mission. You will be part of a team that values collaboration and diverse perspectives, working together to create a healthier world. We provide opportunities for professional growth and development, ensuring that you have the resources you need to succeed in your role. Join us in redefining the future of wellbeing and making a difference in the lives of millions globally.