Growth Strategy Manager (Campaign Operations)

Who you are

You have a strong background in growth strategy and campaign operations, ideally with 3+ years of experience in a similar role. Your analytical skills are top-notch — you can dissect market trends and user data to inform your strategies effectively. You are fluent in English, enabling you to communicate seamlessly with international teams and stakeholders. You thrive in collaborative environments, working closely with product, design, and technical teams to ensure campaign success. You are detail-oriented and can manage multiple projects simultaneously, ensuring that all aspects of campaign execution are flawless. You are passionate about the crypto space and understand the unique challenges and opportunities it presents.

Desirable

Experience in the crypto or fintech industry is a plus, as is familiarity with marketing automation tools. A background in data analysis or business intelligence will help you excel in this role, allowing you to derive actionable insights from complex datasets.

What you'll do

As the Growth Strategy Manager at OKX, you will be responsible for planning and executing online campaigns that drive user engagement and transactions. You will analyze market trends and competitor activities to design campaigns that resonate with our audience. Your role will involve creating clear campaign rules and reward mechanisms to ensure compliance and attractiveness. You will manage the entire lifecycle of campaigns, from planning and testing to execution and post-campaign analysis. Collaborating with cross-functional teams, you will ensure that all campaign elements are developed smoothly and meet our high standards. You will set measurable KPIs for each campaign, such as user participation rates and ROI, and utilize data analysis tools to evaluate campaign effectiveness. Your insights will be crucial in refining our strategies and improving future campaigns.

What we offer

At OKX, you will be part of a dynamic team that is reshaping the future of finance through crypto. We offer a competitive salary and benefits package, along with opportunities for professional growth and development. Our culture is built on collaboration and innovation, and we encourage you to bring your unique perspective to the table. Join us in our mission to make crypto accessible to everyone and help shape the future of finance.