
Digital marketing that inspires brands and people
PMG is a leading independent digital agency headquartered in Fort Worth, Texas, employing over 450 people across six global locations. The company utilizes its proprietary marketing intelligence platform, Alli, to drive successful campaigns for high-profile clients such as Apple, TikTok, and Sephora...
PMG offers competitive salaries, equity options, unlimited PTO, and a flexible remote work policy. Employees also benefit from a learning budget for p...
PMG fosters a culture of continuous improvement and business integrity, emphasizing strong client relationships and employee satisfaction. The agency'...

PMG • Dallas, TX; New York, NY
PMG is seeking a Brand Media & Sports Innovation Principal to lead innovative media strategies and partnerships for iconic brands. This role requires expertise in media, sports, and cultural storytelling.
You are a seasoned professional with a strong background in brand media and sports innovation, bringing a wealth of experience in leading transformative partnerships. You thrive at the intersection of media, culture, and creativity, and you have a proven track record of helping brands connect with their audiences in meaningful ways. Your ability to think strategically and creatively allows you to navigate complex challenges and deliver innovative solutions that resonate with diverse audiences. You are passionate about shaping the future of brand engagement and are committed to fostering a diverse and inclusive culture within your team.
In this role, you will lead breakthrough partnership and innovation work for a large retail brand, collaborating closely with PMG teammates across various functions including strategy, creative, data, and brand media. You will serve as a senior thought partner to leadership, helping the brand stay ahead of trends in fandom, technology, and cultural storytelling. Your responsibilities will include developing and executing innovative media strategies that drive engagement and brand loyalty. You will work with cross-functional teams to create compelling narratives that connect brands with culture, ensuring that your initiatives are not only impactful but also aligned with the brand's overall vision and goals. You will also be responsible for mentoring and guiding junior team members, fostering a collaborative environment that encourages creativity and innovation.
PMG offers a dynamic work environment where creativity and innovation are at the forefront. You will have the opportunity to work with some of the most iconic brands in the world, shaping how they connect with culture and their audiences. We believe in the power of diverse perspectives and are committed to creating an inclusive workplace where everyone can thrive. Our team is dedicated to professional growth and development, providing you with the resources and support you need to succeed in your role. We also offer competitive compensation and benefits, recognizing the value that each team member brings to our organization.
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