Amazon is seeking a highly creative, self-motivated and high-judgement PR professional with a depth of experience and/or interest in audio entertainment and storytelling to join the Amazon communications team to manage Amazon Music PR and Events for India. The person in this role will work with Amazon Music’s global PR team to plan and execute publicity campaigns for the streaming service and execute industry events locally. The ideal candidate will have industry media relationships, experience managing multiple agencies and contractors, and experience producing events. This role will report to the Head of Global PR for Amazon Music.
The candidate should demonstrate a proven track record for managing effective consumer campaigns for large, fast-moving organizations, including delivering earned media, social media, and influencer relations activity. They will have a deep understanding of the earned and social media landscape, be passionate about their craft, be an excellent writer, and have an ambition to do great, meaningful work. The successful candidate will collaborate closely with teams throughout the Amazon Music business, as well as with stakeholders outside the business including media, influencers, creators, and agency partners. They should enjoy working in a fast-paced, start-up culture, and will have experience in either an agency or in-house role.
Key job responsibilities
- Develop and manage strategic public relations programs that drive awareness of Amazon Music in India
- Develop and manage select industry events locally
- Develop and manage integrated PR campaigns around key content launches
- Write campaign plans, messaging, and media-facing materials
- Build relationships with key media, and be able to pitch and secure top tier coverage
- Deliver counsel to internal executives on PR challenges and opportunities
- Work closely with agencies, contractors, and wider communications teams to devise and implement PR activity
- Work closely with internal teams across the business to deliver projects to deadline
- Successfully manage fast-moving, complex PR challenges from both the business and the media
- Remain aware of the latest news in the entertainment and digital audio space.
- Support with issues management and crisis comms related to the region
- 7+ years of recent professional communications or public relations experience
- Experience identifying and resolving complex issues
- Experience delivering innovative entertainment experiences (inclusive of live events) to large audiences
- 3+ years of media content deals experience- Experience working with global teams and diverse partners
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