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Roku, headquartered in San Jose, CA, is a leading streaming platform that provides users with access to a wide array of TV channels, movies, and third-party streaming services. With over 100 million active accounts, Roku has raised $247.8 million in funding and continues to innovate in the B2C enter...
Roku offers comprehensive medical, wellness, and financial benefits, along with an unlimited paid time off policy and flexible work-from-home opportun...
Roku's culture emphasizes innovation in streaming technology, integrating multiple services into one platform. The company values data-driven recommen...
Roku • Mexico City, Mexico
Roku is seeking a Content Marketing Manager to develop and execute marketing strategies for the Mexican market. You'll focus on enhancing customer engagement and driving value through integrated campaigns. This role requires experience in content marketing and a passion for the streaming industry.
You have a strong background in content marketing, ideally with experience in international markets. You understand how to create engaging content that resonates with diverse audiences and drives customer engagement. You are data-driven and can analyze the effectiveness of marketing campaigns to optimize performance. You thrive in collaborative environments and enjoy working with cross-functional teams to achieve common goals. You are adaptable and can navigate the fast-paced nature of the streaming industry, always looking for innovative ways to connect with customers. You are passionate about the streaming landscape and eager to contribute to a leading platform like Roku.
In this role, you will develop and implement the marketing strategy for Roku's platform in Mexico. You will lead integrated marketing campaigns that encompass content, lifecycle, and product initiatives, ensuring that customers are informed and engaged with the Roku platform. You will collaborate closely with the International Consumer Marketing team to create compelling messaging that highlights new features and enhances the overall customer experience. You will analyze customer feedback and market trends to refine marketing strategies and ensure they align with customer needs. You will work with various stakeholders, including product and design teams, to ensure a cohesive approach to marketing efforts. You will also track and report on campaign performance, using insights to drive continuous improvement in marketing initiatives.
At Roku, you will be part of a fast-growing public company where your contributions are valued. You will have the opportunity to work on exciting projects that impact millions of customers worldwide. We offer a collaborative work environment that encourages creativity and innovation. You will gain meaningful experience across various marketing disciplines and have the chance to grow your career in a dynamic industry. We believe in empowering our employees and providing them with the tools and resources they need to succeed.
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