
Delivering convenience to millions in South Korea
Coupang is a leading e-commerce platform in South Korea, founded in 2010 and headquartered in Seoul. The company serves millions of customers with its fast delivery service, Rocket Delivery, which promises same-day or next-day delivery on a wide range of products. Coupang went public in March 2021, ...
Coupang offers competitive salaries, stock options, generous paid time off, and a flexible remote work policy to support work-life balance....
Coupang fosters a customer-centric culture, emphasizing speed and efficiency in its operations. The company values innovation and encourages employees...

Coupang • Seoul, South Korea
Coupang is seeking a Performance Marketer for Coupang Eats to drive user acquisition through performance-based digital marketing campaigns. You'll utilize tools like Google Analytics and Facebook Ads to optimize marketing strategies. This role requires experience in SEO, SEM, and mobile attribution tools.
You have a strong background in performance marketing, with a focus on digital campaigns that drive user acquisition. Your experience includes developing marketing strategies that align with key performance indicators (KPIs) and optimizing campaigns based on data analysis. You are proficient in using mobile attribution tools such as Appsflyer, Branch, Firebase, and Google Analytics, allowing you to track and analyze user engagement effectively. Your analytical skills enable you to interpret advertising performance data and make data-driven decisions to enhance campaign effectiveness. You have hands-on experience with various digital marketing channels, including Google Ads and Facebook Ads, and are familiar with acquisition and re-targeting strategies. Your knowledge of ASO, SEO, and SEM will be crucial in optimizing the visibility and performance of Coupang Eats in the competitive food delivery market.
Experience in O2O services or food delivery platforms is a plus, as it will help you understand the unique challenges and opportunities in this industry. You are comfortable collaborating with cross-functional teams and have a proactive approach to problem-solving, which will be essential in driving the growth of Coupang Eats.
In this role, you will be responsible for establishing performance marketing strategies that align with Coupang Eats' growth objectives. You will develop and execute digital marketing campaigns across various channels, ensuring that they meet the defined KPIs. Your role will involve setting key metrics for user acquisition and analyzing performance data to optimize campaigns continuously. You will manage self-serving campaigns on platforms like Google and Facebook, focusing on both acquisition and re-targeting efforts to maximize user engagement. You will collaborate with other marketing professionals and stakeholders to ensure that all campaigns are aligned with the overall business strategy and brand messaging. Your insights will contribute to the ongoing development of marketing initiatives that enhance the customer experience and drive growth for Coupang Eats.
Coupang provides a dynamic work environment where innovation and creativity are encouraged. You will have the opportunity to work with a talented team of professionals dedicated to transforming the food delivery industry. We offer competitive compensation and benefits, along with opportunities for professional growth and development. Join us at Coupang Eats, where you can make a significant impact on the future of food delivery in South Korea.
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