Senior PR Manager - Vietnam

Who you are

You are a seasoned PR professional with over 5 years of experience in public relations, particularly within the technology or finance sectors. You have a deep understanding of the Vietnamese media landscape and established relationships with key journalists and influencers. Your strong judgment in navigating complex regulatory environments allows you to effectively manage sensitive communications and issues. You are passionate about the cryptocurrency space and understand the unique challenges and opportunities it presents in Vietnam. You possess excellent communication skills, both written and verbal, and can articulate complex ideas clearly and persuasively. You thrive in fast-paced environments and are adept at managing multiple projects simultaneously, ensuring that all communications align with the company's strategic goals.

Desirable

Experience in the blockchain or cryptocurrency industry is a plus, as is familiarity with digital marketing strategies. You may have a background in crisis communications or issues management, which will be invaluable in this role. A network of contacts within the regulatory bodies in Vietnam would also be beneficial, as it will help you navigate the evolving landscape of cryptocurrency regulations.

What you'll do

In this role, you will own the end-to-end PR strategy for Binance in Vietnam, ensuring that all communications enhance the company's reputation and credibility in the market. You will develop and implement media relations strategies that effectively communicate Binance's mission and values to the Vietnamese audience. You will be responsible for crafting press releases, managing media inquiries, and organizing press events to promote Binance's initiatives and products. Additionally, you will work closely with the marketing team to align PR efforts with broader marketing campaigns, ensuring a cohesive message across all channels. You will monitor media coverage and public sentiment, providing insights and recommendations to the leadership team on how to improve Binance's public image. You will also engage with local stakeholders, including regulators and industry associations, to advocate for Binance's interests and promote a favorable regulatory environment for cryptocurrency in Vietnam.

What we offer

At Binance, you will be part of a dynamic and innovative team that is shaping the future of finance. We offer competitive compensation and benefits, including opportunities for professional development and growth within the company. You will have the chance to work in a collaborative environment where your ideas and contributions are valued. Join us in our mission to advance the freedom of money and improve financial access for people around the world.