
Your all-in-one personal finance platform
SoFi, headquartered in The East Cut, San Francisco, CA, is a leading provider of mobile and online personal finance services. With over 1,000 employees, SoFi offers a comprehensive suite of products including bank accounts, loans, mortgages, and investment opportunities. The company has raised $2.7 ...
SoFi provides a range of benefits including flexible time off, paid parental leave, and a monthly contribution of up to $200 towards student loan repa...
SoFi's culture is centered around financial empowerment, aiming to provide a one-stop solution for all personal finance needs. The company's focus on ...

SoFi • San Francisco, CA
SoFi is hiring a Senior Financial Planner to help members achieve their financial goals through personalized planning. This role focuses on understanding members' financial situations and providing actionable recommendations. Strong communication skills are essential for this position.
You have a strong background in financial planning and a passion for helping individuals achieve their financial goals. With at least 5 years of experience in a financial advisory role, you understand the nuances of personal finance and can provide tailored advice to diverse clients. You are a fiduciary, committed to acting in the best interest of your clients, and you thrive in a collaborative environment where you can guide members through their financial journeys.
Your communication skills are exceptional — you can explain complex financial concepts in a way that is easy for clients to understand. You are comfortable conducting meetings via videoconference, phone, and email, ensuring that members feel supported and informed throughout the planning process. You are detail-oriented and can develop specific recommendations based on each member's unique circumstances and goals.
Experience with financial planning software and tools is a plus, as is familiarity with investment strategies and debt management. You are proactive in staying updated on financial regulations and trends, ensuring that your advice is both current and compliant. You are also a team player, willing to collaborate with colleagues to enhance the overall member experience.
As a Senior Financial Planner at SoFi, you will work directly with members to provide comprehensive financial planning services. You will guide members through SoFi’s unique planning experience, addressing everything from debt repayment strategies to long-term investment planning. Your role is not sales-based; instead, you will focus on understanding each member's financial situation and developing actionable recommendations tailored to their needs.
You will present specific recommendations to members, helping them understand their next best steps in achieving their financial goals. This may involve creating detailed financial plans, conducting regular check-ins, and adjusting strategies as members' circumstances change. You will also have the opportunity to contribute to the development of SoFi’s planning resources, ensuring that they remain relevant and effective for our members.
At SoFi, we believe in investing in our employees and providing a supportive work environment. You will have access to ongoing training and professional development opportunities to enhance your skills and advance your career. We offer competitive compensation and benefits, including health insurance, retirement plans, and paid time off. Our culture is centered around collaboration and innovation, and we encourage you to bring your ideas to the table as we work together to shape the future of personal finance.
Join us at SoFi, where you can make a meaningful impact on the lives of our members while growing your career in a dynamic and supportive environment.
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