Amazon MGM Studios is the home for talent, creating and producing Original films and television series for a global audience. Original series premiere exclusively on Prime Video, which is available in more than 240 countries and territories worldwide. Amazon MGM Studios also produces and acquires Original movies for theatrical release and exclusively for Prime Video.
Amazon MGM Studios Series Marketing is seeking a highly motivated, results-oriented Sr. Marketing Manager with a passion for developing high impact marketing campaigns that reach millions of customers globally. You'll be responsible for executing consumer campaigns on- and off-Amazon that build awareness for and deeper engagement with Prime Original Series. You will lead the development of integrated go-to-market plans to launch and sustain engagement for Prime Original Series, and guide cross functional teams to develop best in class integrated programs that drive awareness, conversation and viewership. As Sr. Marketing Manager, you'll have a proven track record for driving results for global campaigns, including working autonomously to set roadmaps, goals, and have substantial experience working with executive producers and industry partners. As a multifaceted leader, you possess a blended balance of strategist, brand builder, creative instinct/acumen, project manager, producer, industry expertise, franchise manager and analyst. Critical to success will be relationship building and an ability to coordinate campaign rollouts on a global scale.
Key job responsibilities
- Lead and support overall global strategy for consumer marketing for Prime Original Series, including creation of goals, approach, positioning, and overall communication and engagement strategy
- Drive 360 campaign planning in the US across all channels (e.g. social, digital, Amazon owned channels, TV, in-theater, print, out-of-home and PR)
- Work collaboratively with creators, showrunners, producers and international teams to ensure overall global success
- Align closely with research teams to lead priority consumer insight studies
- Create and own goals and performance metrics for campaigns; monitor regularly to understand effectiveness of strategy and creative, making recommendations for continuous improvement
- Act as a leader and “catalyst” who inspires others to deliver bar-raising, best in class ideas and plans at a global scale, eliminating barriers that may work against this
- Bring big ideas to the table, obtain buy-in and effectively and efficiently implement ideas at scale
- Measure outputs against internal and external measures and deliver continuous improvement
- Present to senior leadership regularly to update on key metrics and progress to goals; set mechanisms to operationalize timely global status updates for titles
- Cultivate positive relationships with companies, talent, executive producers, external studios and other relevant global stakeholders to forward our position- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing and scaling cross-functional marketing programs
- Experience driving direction and alignment with cross-functional teams
- Experience communicating results to senior leadership- Experience working with Executive Producers, including relationship management, selling through of strategy and ensuring effective partnership between the Marketing and Producing teams
- Advanced decision-making skills with proven ability to lead, influence, align and inspire teams, including those who are not direct reports
- Exemplary project management skills, with strong ability to juggle multiple priorities and excel in a lean and demanding work environment
- Exceptional verbal and written communication skills
- Operates with significant autonomy
- Demonstrated bias for action and willingness to roll up sleeves to get work done, even when outside scope of the job
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit
https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
