The Amazon Business team is looking for a Sr. Paid Media Marketing Manager to drive acquisition and engagement of enterprise customers through our paid media channels. This person will be responsible for our enterprise paid media strategy and determining how to best allocate budget to deliver against multiple goals including self-service registration and pipeline generation. The Sr. Paid Media Marketing Manager will also be responsible for managing our agency partners, evolving our strategic approach through rigorous testing, building robust reporting, and working across a large set of internal stakeholders.
A successful candidate is a marketing leader who has experience owning B2B paid media strategy, comfortable executing across multiple paid media channels, enjoys diving into the data, and thrives in a highly matrixed organization.
Key job responsibilities
- Build paid media strategies that deliver against self-service acquisition and pipeline generation goals.
- Construct tests that allow us to iterate on and improve our existing paid media tactics.
- Conduct deep dive analyses to understand paid media performance and identify new opportunities.
- Manage agency partners and coordinate paid media activities across a large set of internal stakeholders.
- Track performance on an ongoing basis and present business results in weekly, monthly, and quarterly business review meetings.
- Present performance, learnings, and recommendations to senior leadership on a regular basis
About the team
Come be a part of a rapidly expanding $35 billion-dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech and retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Our customers include all type of businesses ranging from individual professionals to small businesses to large institutions (and everything in between). Our business customers have different needs than the traditional Amazon customers so we are reinventing everything from how we display our selection, price our products, and provide the right customer experience. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries.- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing and scaling cross-functional marketing programs
- Experience using Microsoft Excel to manipulate and analyze data
- Experience in audience segmentation and targeting- Experience with Salesforce and Tableau
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit
https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
