Head of Restaurants & New Verticals Marketing (UAE Based)

Who you are

You have over 5 years of experience in marketing management, specifically in leading teams and developing marketing strategies that drive brand awareness and customer engagement. Your background includes working in fast-paced environments where you have successfully executed marketing campaigns that resulted in significant business growth. You possess strong analytical skills, allowing you to interpret performance metrics and customer behavior to refine marketing strategies effectively. You are a collaborative leader who enjoys working closely with cross-functional teams, including commercial and product teams, to achieve shared goals. Your experience in the restaurant or retail sectors is a plus, as it gives you insights into the unique challenges and opportunities in these industries. You are passionate about creating customer-centric marketing initiatives that resonate with diverse audiences across the Middle East.

Desirable

Experience in the food delivery or e-commerce sectors would be advantageous, as would familiarity with digital marketing tools and platforms. A proven track record of developing successful joint business plans and co-marketing strategies is highly desirable. You are also committed to diversity, equity, and inclusion in your hiring practices and team management.

What you'll do

In this role, you will define and lead the marketing strategy for restaurants and new verticals across the UAE, Kuwait, and Qatar. You will work closely with commercial teams to support various segments of restaurants, groceries, and retail partners, maximizing customer and order volume growth. Your responsibilities will include developing targeted merchandising and promotional activities that align with business objectives. You will analyze performance metrics to measure the effectiveness of marketing initiatives and continuously improve processes to scale delivery. You will also collaborate with global and local marketing teams to ensure consistency in brand messaging and execution. Your leadership will be crucial in driving marketing excellence and delivering best-in-class joint business plans that yield tangible results for the business.

What we offer

Deliveroo offers a dynamic work environment where you can make a significant impact on the marketing landscape in the Middle East. You will have the opportunity to work with a talented team of professionals who are dedicated to driving growth and innovation. We provide competitive compensation and benefits, along with opportunities for professional development and career advancement. Join us in shaping the future of food delivery and marketing in the region.